Ulta Beauty, Inc.’s expanding audience and reach, including in Target stores, attracted new customers and helped increase fiscal 2021 comparable sales almost 38% to $8.6bn.
Ulta Beauty Achieves 38% Sales Growth In 2021, Predicts 'Normalized' 2022
Ulta’s shop-in-shop partnership with Target Corporation, expansion of its Conscious Beauty platform, and its growing investment in BIPOC-associated brands were among highlights in fiscal 2021, which benefited from comparisons against 2020 when the world locked down under siege by COVID-19.