Kenvue has produced a digital “branded entertainment” series for smoking cessation brand Nicorette that follows UK smokers on their quitting journeys.
Kenvue Launches ‘Branded Entertainment’ Series For Nicorette In The UK
To coincide with Stoptober – an annual campaign that encourages smokers in the UK to quit smoking for the month of October – Kenvue has launched a digital “branded entertainment” series for smoking cessation brand Nicorette that follows smokers on their quitting journeys.