OcuSoft Retains Retaine Brand Name, Looks Askance At Eyeleve Marketer’s Reference

B+L, Rohto, Relief Products Homeopathics Also Make US OTC Eye Care Market Moves

After launching Retaine MGD Advanced, OcuSoft says a release by Bruder Healthcare referenced Retaine MGD trademark and statements from a previous OcuSoft announcement about the original product attributed to an optometrist. B+L, Rohto brand and homeopathic firm Relief Products also make US OTC eye care space moves.

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OcuSoft Inc. announced after recently launching Retaine MGD Advanced lubricant eye drops that a product made with the original Retaine formulation available under a different brand from Bruder Healthcare Co. LLC doesn’t have an endorsement by an optometrist associated with OcuSoft.

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