SMITHKLINE BEECHAM CEPACOL BRAND ACQUIRED BY J. B. WILLIAMS,
This article was originally published in The Rose Sheet
Executive Summary
SMITHKLINE BEECHAM CEPACOL BRAND ACQUIRED BY J. B. WILLIAMS, SmithKline Beecham announced March 18. Privately held J. B. Williams is purchasing the U.S. and Puerto Rico marketing rights to the Cepacol line, which includes a mouthwash/gargle and a variety of flavored dry and sore throat lozenges. Terms of the sales agreement were not released.