Procter & Gamble
This article was originally published in The Rose Sheet
Executive Summary
Acquires 85% of Buenos Aires, Argentina-based Alejandro Llauro e Hijos SAIC, which manufactures and markets bar soaps and laundry detergents, P&G announces March 30. Alejandro Llauro e Hijos brands include Limol, Viasil and Campos Verde bar soaps and Duplex laundry detergent. The acquisition is part of P&G's "strategy of expanding globally in its core categories of business," the company said