NINA RICCI DECI DELA WOMEN'S FRAGRANCE U.S. DEBUT IN 1995
This article was originally published in The Rose Sheet
Executive Summary
NINA RICCI DECI DELA WOMEN'S FRAGRANCE U.S. DEBUT IN 1995 will follow the scent's Oct. 18 international launch in approximately 5,000 doors. Deci Dela will be sole in department stores in the U.S. by Sanofi Beaute, Inc. The company's Paris-based parent holds a minority stake in the French company Parfums Nina Ricci. The most recent fragrance launch under the Ricci name in the U.S. was Ricci-Club, which bowed in 1990. Nina Ricci introduced the Lalique fragrance for the Lalique company in 1993 ("The Rose Sheet" Sept. 7, 1992, p. 3).