Sanofi and Oscar de la Renta
This article was originally published in The Rose Sheet
Executive Summary
Firms are working on cementing their relationship following rumors that Oscar is on the selling block. Oscar de la Renta is joining Sanofi Beaute's board. Also, Sanofi Beaute is creating an organization that will oversee all elements of the Oscar de la Renta perfumes and cosmetics brands, to be headed by Sanofi Beaute VP Marketing and Creative Jane O'Connor, and said it will "strongly support" the launch of two new fragrances by Oscar de la Renta and will "markedly increase" support for Oscar de la Renta and Volupte