Tiv by Cynthia Jerry women's fragrance debuting in 10 Hecht's doors.
This article was originally published in The Rose Sheet
Executive Summary
TIV PRODUCTS TIV BY CYNTHIA JERRY WOMEN'S SCENT BOWING Feb. 17 in 10 Hecht's department store doors in the Washington D.C. and Baltimore areas. The fragrance will roll out to the remaining 35 Hecht's doors in the next six months. Eventually, distribution for the Tiv scent will extend to other May Department Store doors. The fragrance has been sold in the Bahamas since 1981.