Holiday Marketing In Brief: Tsumura International
This article was originally published in The Rose Sheet
Executive Summary
Tsumura International: VitaSpa Mega Sampler combines 2 oz. samples of Ultimate bath & shower gel, Hydrating body lotion, Pampering bath & body oil, Exfoliating cleansing bar, Relaxing bath salts and Invigorating body mist, the company states. The sampler, which is packaged in a round vinyl bag with separate pockets for each product and a purple body sponge, ships mid-September. Also from Tsumura, Vitabath Naturals Bath on the Go Kit comprises a wire caddy with glass decanters of foam bath in four fragrances -- Pink Grapefruit, Sparkling Melon, Freesia Fields or Water Lily. The kit is shipping now. The two gift sets will carry a suggested retail price of $20 apiece...