Marketing in Brief: Teint Dior
This article was originally published in The Rose Sheet
Executive Summary
Teint Dior: Christian Dior launches Moisturizing Demi-Matte Finish Makeup as a counterpart to its existing Teint Dior Satin Finish (formerly Teint Dior Makeup). The formula contains "coated pigments" to absorb excess oil in the T-zone area and is suitable for normal and combination skin, according to the firm. A .84 oz. bottle sells at $18.50. Also available is Christian Dior's Hydrating Concealer. Formulated for the eye area, emollient oils and camomile "soften" and "sooth" skin, the company says. A .58 oz. tube is priced at $18.50. Both products are available in beige, golden and rose tones at all major departments stores in November...