Lancaster Group launching Parfums Bogner Deep Forest at Lord & Taylor.
This article was originally published in The Rose Sheet
Executive Summary
LANCASTER LAUNCHING BOGNER DEEP FOREST IN LORD & TAYLOR and three Bogner skiwear shops in the U.S. Nov. 17, Lancaster Group USA said. Developed for Olympic skiier/fashion designer Willie Bogner, Deep Forest reflects the "complex balance of virility and sensitivity" found in "man's ancient, unbreakable and eternal bond with nature," according to Lancaster. The men's scent was launched in Germany, Austria and Switzerland in June. Lancaster has held the license to the Bogner brand for over ten years, according to the company.