Alberto Culver reports 21% international sales increase to $363.3 mil. for FY 1995.
This article was originally published in The Rose Sheet
Executive Summary
ALBERTO-CULVER BUILDING ON FY 1995 INTERNATIONAL SALES GROWTH with an aggressive product launch strategy for 1996, according to the company's 1995 annual report. In line with Alberto's recent moves to expand its presence in international markets, the firm plans to introduce Alberto VO5 Ultra Shampoo and Conditioner as well as several color-related products, including Alberto VO5 Colour Shampoo and Colour Mousse, in "major" international markets during FY 1996, the Melrose Park, IL-based company said.