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In Brief: Warner Lambert

This article was originally published in The Rose Sheet

Executive Summary

Warner Lambert: VP-Personal Care Division Lisa Baird leaving the firm, effective Feb. 1. Baird was responsible for the Listerine, Lubriderm, Efferdent, and Neosporin accounts and was the driving force behind the launch of Cool Mint Listerine toothpaste. Baird moved to Warner Lambert in 1993 from Bristol-Myers Squibb's Clairol Division. Warner Lambert has not appointed a successor to Baird but has instead split her responsibilities between Rick Rizzo, business unit director for oral care, and Mark Steele, business unit director for personal care. Baird is moving to Grand Am Pontiac, where she will serve as brand manager beginning March 1...

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