Redken expanding One 2 One hair, vitamin line with skin care, self tanning products.
This article was originally published in The Rose Sheet
Executive Summary
REDKEN EXPANDING ONE 2 ONE HAIR, VITAMIN LINE WITH SKIN CARE, SELF-TANNING PRODUCTS formulated with Red-ken's Vitamin Mineral Protein Complex, the Cosmair division said. The complex is said to "act as a buffer between skin and damaging environmental stressors" with wheat proteins, divalent minerals and antioxidants. The five line extensions -- Quick Drying self-tanning gel, Oil Free cleansing gel, Oil Free Hydrating gel, Moisturizing body milk and Exfoliating body scrub -- are rolling out now to 50,000 salons nationwide, Redken said.