In Brief: Unilever
This article was originally published in The Rose Sheet
Executive Summary
Unilever: Opens first scientific research facility in China Oct. 7 to investigate "converting...local consumer preferences into Unilever brands," the company said. The center operates within the Shanghai Institute of Organic Chemistry, a facility under the Institute of the Chinese Academy of Sciences. Unilever expects the center's opening will be the "start of a successful partnership between academia and industry" in China. China and Hong Kong generated $500 mil. in sales in 1995 from brands such as Lux soap, Pond's skin care and Signal toothpaste...