Sassaby entering nail care with jane Hot Tips polishes, Manic-Cures treatments in August.
This article was originally published in The Rose Sheet
Executive Summary
SASSABY JANE OFFERING HOT TIPS NAIL POLISH TO TEENS IN AUGUST with 32 "broad-range" nail shades, Hunt Valley, Md.-based Sassaby said. Hot Tips will be available in 6,000 mass market doors on a promotional basis and 2,500 stores as a permanent addition to the company's jane cosmetics line-up, the company said. Sassaby's is also introducing six jane Manic-Cures nail treatments and nail implements. The products will be available in Kmart, Wal-Mart and Target, as well as drug store chains, such as Eckerd's. Sassaby's full distribution at the end of 1996 was 7,300 doors.