QVC channel introduces Le Mirador moisturizer with avobenzone April 30.
This article was originally published in The Rose Sheet
Executive Summary
QVC CHANNEL INTRODUCES LE MIRADOR MOISTURIZER WITH AVOBENZONE on April 30, immediately following FDA's decision to allow marketing of the UVA sunscreen ingredient. Announcing the launch of what it describes as the "first multi-function moisturizer with avobenzone" in the U.S., the home shopping channel stated that the introduction of Le Mirador Triple-Action Revitalizing moisturizer "once again demonstrates the electronic retailer's exceptional ability to be the first to offer new products to consumers."