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Hard Candy eye colors to debut this fall.

This article was originally published in The Rose Sheet

Executive Summary

HARD CANDY's MOVE INTO EYE MARKET consists of a line of eye products available in bold colors and eye-catching packaging, the Beverly Hills, Calif.-based start-up company said. Hard Candy eyeshadow compacts, eyeliners, mascaras and brow powder pencils will debut in the early fall most likely in select doors of Neiman Marcus, Bloomingdale's and Nordstrom department stores, as well as upscale boutiques.

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