HBW Insight is part of Pharma Intelligence UK Limited

This site is operated by Pharma Intelligence UK Limited, a company registered in England and Wales with company number 13787459 whose registered office is 5 Howick Place, London SW1P 1WG. The Pharma Intelligence group is owned by Caerus Topco S.à r.l. and all copyright resides with the group.

Menu

This copy is for your personal, non-commercial use. For high-quality copies or electronic reprints for distribution to colleagues or customers, please call +44 (0) 20 3377 3183

Printed By

UsernamePublicRestriction
My View
Tags:

BeautiControl Menswear cologne will help "refocus" company efforts on men's market.

This article was originally published in The Rose Sheet

  • News
  • The Rose Sheet

Executive Summary

BEAUTICONTROL MENSWEAR SCENT AIMING TO ATTRACT "CASUAL" MALE CONSUMERS and tap into the "booming" men's fragrance market, the Carrollton, Tex.-based company said. BeautiControl Cosmetics is positioning Menswear cologne as a "clean, fresh, rugged" alternative to its first men's fragrance offering, "sporty, trend-oriented" Torch. While Torch features sweet, floral nuances, Menswear offers a "crisp, citrusy" wear, the direct-sales firm explained. BeautiControl's second men's fragrance is available now through the company's over 50,000 sales consultants.

Table

View full table

Tags:
Latest Headlines

Need Advice About Advisory Committees, US FDA? Try Having Some

FDA Advisory Committee Reform: Does Listening Session Suggest No Major Near-Term Changes?

People On The Move: Appointments At Haleon, Bayer, Abdi Ibrahim

AI News: Lauder Expands Microsoft Partnership; Prose Beauty; Supply Chain Software; More

See All
UsernamePublicRestriction

Register

RS004161

Ask The Analyst

Ask the Analyst is free for subscribers.  Submit your question and one of our analysts will be in touch.

Your question has been successfully sent to the email address below and we will get back as soon as possible. my@email.address.

All fields are required.

Please make sure all fields are completed.

Please make sure you have filled out all fields

Please make sure you have filled out all fields

Please enter a valid e-mail address

Please enter a valid Phone Number

Ask your question to our analysts

Cancel

This copy is for your personal, non-commercial use. For high-quality copies or electronic reprints for distribution to colleagues or customers, please call +44 (0) 20 3377 3183

Printed By