Allou sales up 4.4% to $285 mil. in FY 1997; Russ Kalvin Clinique skin care replicas debut.
This article was originally published in The Rose Sheet
Executive Summary
ALLOU RUSS KALVIN "REPLICAS" OF CLINIQUE SKIN CARE PRODUCTS SHIPPING to mass market doors following the line's debut at the National Association of Chain Drug Stores Marketplace in San Diego June 15-18. The knock-offs of Clinique Extremely Gentle cleansing cream, Clarifying Lotion No. 2 and Dramatically Different moisturizing lotion are the first skin care products Allou Health & Beauty Care has launched under the Russ Kalvin brand. The H&BA contract manufacturer and distributor said the line is the first of a number of prestige skin care product knock-offs the Brentwood, N.Y.-based company plans to develop under the Russ Kalvin banner.