Avon Naturals Tea Tree Oil Bath & Body four-product line now available.
This article was originally published in The Rose Sheet
Executive Summary
AVON NATURALS TEA TREE FOR BATH & BODY WITH "WONDER-CLEANSER" ingredient tea tree oil will be featured in the company's fall Beauty & Fashion mail-order catalog. The four-product line debuted in Avon's July Campaign 17 catalog under the Body care products section. Campaign 17 was distributed through sales representatives to about 15 mil. consumers in the U.S., the company said. The Naturals umbrella usually features products for a brief promotional period, the company explained. Tea Tree for Bath & Body is slated to be available for two quarters, Avon said, noting that best-selling items can become a part of the firm's permanent collection.