Holiday Marketing in Brief: Organza
This article was originally published in The Rose Sheet
Executive Summary
Organza: Givenchy limited edition holiday gift set features a 1 oz. parfum extract, a 3.3 oz. eau de parfum splash, a 6.75 oz. bath gel, a 6.75 oz. bath cream, a 5 oz. body cream, a 5 oz. body powder and a red rose topiary in a gilded pot, priced at $475. The Sheer Luxury gift box for $76 combines a 2.5 oz. bath and shower gel, a 3.3 oz. body cream, a 1.7 oz. edp spray and a .17 oz. parfum. Free with every Organza purchase of $45 or more, the Sheer Femininity gift set includes a .17 edp, a 1 oz. body veil and a .8 oz. bath and shower gel. The limited edition and Sheer Luxury gift sets will be on counter in October, while Sheer Femininity will be available in November...