Dep
This article was originally published in The Rose Sheet
Executive Summary
Repackaging Halsa shampoo and conditioner line in larger 20 oz. bottles to offer "value-priced" botanical and herbal formulas at $2.99, Del Labs said. The clear plastic bottles' new diamond-shaped labels depict colorful field graphics and are topped with beige caps. Halsa's former 15 oz. bottle had a large white rounded front label with a small flower design on top. Del also will change the brand name from Halsa Highlights to Halsa Herbal. The three revamped shampoo and conditioner formulas -- Chamomile & Rose Hips, Mint & Rosemary and Marigold & Orange Blossom -- will be available in Target in May and Wal-Mart in June...