Amway China
This article was originally published in The Rose Sheet
Executive Summary
Direct marketer resumes operations following approval by the Chinese government July 20. Under the new plan, Amway will convert existing product distribution centers into retail shops. For a fee of about $7, consumers can become preferred Amway shoppers and receive a 15% discount on all purchases. The shops will offer the roughly 40 products the company markets in China. Avon re-established operations in China June 15, acting as a wholesaler to Chinese retail stores, as well as converting its 75 distribution centers into retail shops ("The Rose Sheet" June 15, p. 4). The Chinese government placed a ban on direct selling April 21...