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Revlon

This article was originally published in The Rose Sheet

Executive Summary

Partners with National Council of Negro Women to "promote the health and well-being of African-American women." Revlon will work with NCNW on a 1999 consumer research study focusing on African-American women's awareness of breast and ovarian cancer issues, which will later be a topic of discussion at a NCNW Millennium Conference sponsored by Revlon in September 1999. Revlon bought A.P. Products in June, giving the firm a 10% share in the ethnic hair care market ("The Rose Sheet" June 15, p. 1)

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