Yves Saint Laurent Baby Doll Fragrance Is "Little Sister" To Paris Scent
This article was originally published in The Rose Sheet
Executive Summary
Yves Saint Laurent will launch Baby Doll fragrance for women as a "little sister" to the company's Paris scent, which debuted in 1984. Baby Doll will bow in September exclusively at Saks Fifth Avenue, with a full roll-out in November. The launch will mark the first time a YSL fragrance has debuted in the U.S. before its Parisian unveiling, the company noted.