Avon
This article was originally published in The Rose Sheet
Executive Summary
Hydrofirming Day Lotion SPF 15 and Hydrofirming Day Cream SPF 15 extend the direct seller's night cream and lotion introduced in 1995. The day versions use "enzyme-balancing technology to help fight the breakdown of collagen and elastin," while making skin appear firmer and younger-looking, Avon claims. The lotion is ideal for normal to oily skin while the cream works best on normal to dry complexions, the firm notes. A 1.7 oz. bottle of lotion or jar of cream retails for $11.50