Cerruti Image Edgy, Urban Woman's Scent Set For September Launch
This article was originally published in The Rose Sheet
Executive Summary
Cerruti Image Woman bows in 1,200 U.S. department stores Sept. 1 backed by a strong print advertising campaign running October through December. The fragrance is a follow-up to the brother scent Cerruti Image, which debuted in May 1999 (1"The Rose Sheet" April 19, 1999, p. 4).