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Tiffany fragrances

This article was originally published in The Rose Sheet

Executive Summary

Department and specialty store distribution will be discontinued beginning Jan. 31, leaving Tiffany's four scents available only in the retailer's boutiques, the company announces July 13. Tiffany's fragrances are distributed to 2,000 retailers worldwide and 700 in the U.S., including Saks Fifth Avenue, Bloomingdale's and Sephora, accounting for less than 1% of total sales, the retailer says. The move will allow Tiffany to maximize customer relationships and keep its fragrance performance consistent with the company's overall in-store distribution focus

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