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Beverly Sassoon

This article was originally published in The Rose Sheet

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Executive Summary

Former Lens Express President Menderes Akdag named CEO, health and beauty consumer products the Boca Raton, Fla. company announces. Beverly Sassoon, a publicly-traded company, began distributing its six-SKU women's and four-SKU men's skin care lines in late 1999. Based on a "common sense" philosophy, every product in the Beverly Sasson line is formulated with stabilized oxygen. Company also markets dietary supplements and sports nutritionals

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This copy is for your personal, non-commercial use. For high-quality copies or electronic reprints for distribution to colleagues or customers, please call +44 (0) 20 3377 3183

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