Elizabeth Arden
This article was originally published in The Rose Sheet
Executive Summary
Flawless Finish Radiant Moisture Makeup SPF 8 formulated with vitamins, botanicals, micro-light particles and "intense moisturizing complex" designed to "normalize and maintain skin's hydration levels," firm says. Radiant Moisture includes ingredients similar to Elizabeth Arden skin care treatments such as trehalose, rice bran oil, aloe vera, chamomile, calendula and ginkgo biloba, as well as firm's patented vitamin A derivative to promote smoother skin, Arden says. Available in 17 shades and packaged in a 1 oz. glass pump-bottle ($20), new formula will join Flawless Finish foundation line in September, supported by print ads breaking in August beauty, fashion and lifestyle books