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Yves Rocher Pure Aromatics Aromatherapy Foray Builds On Skin Care Heritage

This article was originally published in The Rose Sheet

Executive Summary

Yves Rocher's launch of Pure Aromatics, the firm's foray into aromatherapy, will capitalize upon the company's plant technology expertise in skin care and fragrance, Yves Rocher said. The eight-SKU line is debuting now.

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