Dove Hair Is Bright Spot For Unilever Personal Care In Q1
This article was originally published in The Rose Sheet
Executive Summary
Since the launch of Dove hair care in the U.S. last year, the brand has captured a 5% market share in the shampoo category and is maintaining its market share in the overall U.S. hair care category, Unilever VP-Investor Relations Howard Green said during a Q1 sales and earnings call April 28