Marketing In Brief
This article was originally published in The Rose Sheet
Executive Summary
Kiss My Face: Personal care firm adds six flavors and fragrances to Olive Oil Bar Soap line and Organic Lip Balm collection. New additions to the soap line will include Olive & Lavender with soothing properties, Olive & Green Tea with antioxidant and anti-inflammatory benefits, and Olive & Verbena with antiseptic properties, Kiss My Face says. Soaps, formulated with 85% olive oil, vitamin E and beta carotene, will be available in 4 oz. and 8 oz. sizes and will retail for $1.99 and $2.99, respectively. Lip Balm collection will be expanded with Vanilla Honey, Strawberry and TreatMint flavors and will cost $3.50. Kiss My Face products are sold in over 10,000 stores globally, according to the Gardiner, N.Y. firm...