Procter & Gamble Prestige To Distribute New Lanvin, Burberry Scents
This article was originally published in The Rose Sheet
Executive Summary
Arpège pour Homme by Lanvin is a reinterpretation of the Lanvin brand with a modern, refined positioning, according to Procter & Gamble Prestige Products, which distributes the line in the U.S. for licensee Inter Parfums