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Beiersdorf

This article was originally published in The Rose Sheet

Executive Summary

Company's 85 employees from wound care factory in Hamburg/Hausbruch "will be offered a comparable job in the production of skin care products in Hamburg/Eimsbüttel" under previously announced supply chain reorganization, firm says. Initiative, which was unveiled in November, is intended to optimize firm's international supply chain, including purchasing, production, distribution and delivery, and help Beiersdorf "introduce innovations better, faster and more efficiently to further strengthen the company's position in an increasingly competitive market," according to the firm (1"The Rose Sheet" Nov. 28, 2005, In Brief). Reorganization is expected to generate annual cost savings of €100 mil...

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