Limited Brands
This article was originally published in The Rose Sheet
Executive Summary
Anne Martin-Vachon appointed chief marketing officer, Bath and Body Works, reflecting the retailer's intention to "significantly expand" marketing activities, Limited Brands announces. Martin-Vachon joins the company from Procter & Gamble, where she served for more than 20 years. Most recently, the exec was P&G VP, Global Cosmetics and Beauty Marketing, a role in which she oversaw global cosmetics and global marketing initiatives for all beauty categories...