In Brief: GSK Toothpaste Recall; Men's Facial Care; More
This article was originally published in The Rose Sheet
Executive Summary
Due to the presence of wood fragments, GlaxoSmithKline has issued a recall of more than 300,000 tubes of Sensodyne and biotene toothpaste varieties. Research from the NPD Group suggests that firms should avoid positioning men's facial-care products as problem solvers.