NAD Refers Dr. George’s Dental White “Professional” Claims To FTC
This article was originally published in The Rose Sheet
Executive Summary
The National Advertising Division of the Council of Better Business Bureaus will refer a case regarding packaging claims for M&M Innovations' Dr. George's Dental White Original Patented Dental Whitening System to the Federal Trade Commission following the company's refusal to discontinue statements the watchdog group views as unsubstantiated