Hair Care In Brief
This article was originally published in The Rose Sheet
Executive Summary
Frederic Fekkai: Summer Hair collection is designed to protect hair from the damaging effects of the sun, according to the firm. Three-SKU line is formulated with ingredients such as sunflower seed extract to defend hair from UV rays, moringa seed extract to condition and protect hair from stress and bioflavinoids to prolong hair color. Products feature a citrus coconut scent. Summer Hair includes Sun Bandana, a "light, water-resistant, crème gel formula that conditions and strengthens hair" while providing sun protection, firm says. Beach Waves is a spray that adds texture to wet or dry hair, while Wash & Wear refreshes hair with "innovative 'cleansing magnets.'" Formulas, which will retail for $20 apiece, will bow March 15 in department and specialty store doors including Neiman Marcus, Nordstrom, Sephora and C.O. Bigelow...