Laura Mercier sale
This article was originally published in The Rose Sheet
Executive Summary
Ada, Michigan-based Alticor has acquired Laura Mercier cosmetics marketer Gurwitch Products from The Neiman Marcus Group, firm announces July 28. Under terms of the agreement, Gurwitch will "operate as a stand-alone, wholly owned subsidiary of Alticor and maintain its current retail distribution channels through high-end department stores and online retailers," firm notes. As part of Alticor, Gurwitch will have "access to additional resources, support and global infrastructure" to help it "bring its business to the next level," while allowing Alticor to "enhance its insight into the luxury cosmetics marketplace," firm adds. Laura Mercier is distributed at Neiman Marcus and Bergdorf Goodman. Gurwitch announced it was exploring strategic options, including sale of the company, in December (1"The Rose Sheet" Dec. 19, 2005, In Brief)...