StriVectin still French favorite
This article was originally published in The Rose Sheet
Executive Summary
For the second time in less than a year, StriVectin-SD - the "stretch-mark cream turned anti-wrinkle phenomenon" - has been selected by French consumers as the No. 1 skin cream, according to a June 25 release. At the 17 annual "Grand Prix of Beauty," held in Paris by French beauty magazine Advantages, StriVectin-SD was named the favorite of 5,000 women across France - based on pleasure, innovation, confidence in the brand and effectiveness - "much to the chagrin of an audience comprised of French cosmetic giants the likes of Lancôme, ReVive, La Mer, L'Oréal, Yves Rocher and many others," Salt Lake City-based Klein-Becker says. Formerly, the cream was rated best by 264 women polled by France's leading consumer magazine, 60 Millions De Consommateur (1"The Rose Sheet" Oct. 16, 2006, In Brief)...