P&G 2020 sustainability goals
This article was originally published in The Rose Sheet
Executive Summary
Ten-year sustainability vision, developed with help of World Wildlife Fund, includes replacing 25% of petroleum-based materials in products with sustainability sourced renewable materials, reducing consumer packaging use by 20% and developing pilot studies to understand how to eliminate landfill/consumer waste, Procter & Gamble says Sept. 27. Those 2020 targets are supplemental to firm's established 2012 goals, which include reducing energy consumption, carbon monoxide, solid waste and water consumption by 20% (1"The Rose Sheet" June 1, 2009). "P&G's commitment to sustainability can have a major influence on transforming the marketplace and we are pleased to have worked with them on their new sustainability vision," WWF CEO Carter Roberts asserts in release. P&G VP-Global Sustainability Len Sauers adds that innovation and key partnerships such as the one with WWF are vital to reaching sustainability goals; he calls on other personal-care firms to establish similar relationships