Honest Co. Defends 'Natural' Claims On Both Coasts
This article was originally published in The Tan Sheet
Executive Summary
Embroiled in litigation in California, Honest also faces a class action complaint in New York citing a list of chemicals and at least 40 of its personal care and household products as evidence of false "natural" advertising. The legal woes could complicate a valuation of the company, reportedly exploring an IPO.