CVS Doubles Down On K-Beauty Following Target's Glow Studio Launch
This article was originally published in The Rose Sheet
Executive Summary
Hand moisturizers have a prominent presence in CVS' newly expanded K-beauty assortment, along with products for body and lips, priced from $3.49 to $19.99. The announced ramp-up follows Target's introduction of a K-beauty collection curated by specialist e-commerce site Glow Recipe.