Mucinex Fast-Max Advertising Claim Exceeds Indications In NAD Review
This article was originally published in The Pink Sheet
Executive Summary
Review was second in two years by the Council of Better Business Bureaus' National Advertising Division of a challenge to Reckitt Benckiser ad claims for its Mucinex cough/cold line made by Procter & Gamble, which markets competing products including Vicks NyQuil and DayQuil brands.