Sanofi’s Alan Main On Tapping Into Millennials' Self-Care Demand
Wellness, access to credible information from healthcare professionals, and convenience are the three most important considerations of millennials when approaching self-care solutions, says Sanofi's Alan Main. By embracing smart technology, e-commerce, data-led solutions such as video consultations and new, innovative products, industry can seize the opportunity provided by this new generation of health-conscious, tech-savvy consumers.
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On International Self-Care Day, HBW Insight speaks exclusively to Alan Main, chairman of the Global Self-Care Federation and executive vice-president of Sanofi Consumer Healthcare, about the growing importance of self-care and the increasingly vital role it plays in sustaining and sustainable healthcare systems.