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Unilever's 'Careful' Pricing Strategy Pays Off In Q1

Executive Summary

Unilever PLC says pricing is critical to enabling it to continue investing in brands as input cost inflation for the firm in 2022 is expected to reach almost 5bn. The British company increased pricing 8% across its portfolio, which includes skin care brand Dove and vitamin brand Olly, helping drive total underlying sales growth of 7.3% in the first quarter.

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