Beiersdorf White-Space Investments Bear Fruit In Drive To Strong 2022 Finish
Executive Summary
In two years, prestige products, China and digital have gone from weak points in Beiersdorf’s business to leading sources of growth. After recording 11.7% organic sales in its Consumer business for the nine-month period ending 30 September, the firm is targeting 9%-10% growth in the division for the full year.
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