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P&G’s Mielle Acquisition, John Legend’s Loved01, And A Concealer For Hiding Hickeys; Beauty News In Brief

Executive Summary

Textured hair-care specialist Mielle Organics will continue to be led by wife-and-husband duo Monique and Melvin Rodriguez within Procter & Gamble’s Beauty division, pending regulatory approval. More beauty M&A and product launch news.

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Circana: New Product ‘Pacesetters’ In 2022 Included Two Oral Care Brands, Ethnic Hair Care

Oral-care startup quip and two P&G offerings – Mielle Organics and Crest Whitening Emulsions – ranked among the top 10 new ‘pacesetter’ non-food products in the US in 2022, according to Circana, the new name and rebrand of The NPD Group and Information Resources, Inc. post-merger.

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